TID - The Network for Design Lovers
Italiano Inglese Russo
BELGRADE, THE DESIGN DESTINATION
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The curtains on the 2014 Belgrade Design Week, one of the most awaited events of the global creative scenario, just closed. Since its launch in 2005, the festival - funded by national and international institutions and sponsors - has been drawing an ever-growing attention, and today it is listed among the 10 must-see global design events.

One of the winning features of the festival is its wide approach to the design multifaceted field: the week in Belgrade focused on any side of the subject by dedicating each day to a specific topic.

As a result, the programme featured an architecture day, a design day and a communication day, three crucial fields that interact one with the other. Beside these, there was also room for other topics such as fashion, urban planning, brand management, advertising and media: the aim was to create a massive dialogue between the most creative minds of the contemporary scenario - who reached Belgrade from 20 different countries - by analizing both the global and the local contribution in terms of innovation.

Like any quality Design Week, the city offered many exhibits and happenings to entertain the many participants who gathered in Belgrade from October 6 to 12 for a rich and captivating festival topped by the Brand New World conference. Once again, the Belgrade Design Week proved to be an event addressing not just professionals but also design lovers as well as families, with a final day specifically dedicated to kids.

INFO: www.belgradedesignweek.com

PHOTO COURTESY: Belgrade Design Week


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